Press release
Sioux Technologies and PSV are joining forces for the next three years to win the world title in the RoboCup, the international soccer competition for robots. Under the flag of a joint team, they will enter the RoboCup field for the first time in 2025, with the ultimate goal of winning the world title in 2027. Sioux Technologies becomes an Official Sponsor of PSV with this partnership.
This partnership goes beyond name collaboration and sponsorship. It offers a unique opportunity to share knowledge and expertise. Technological expertise from Sioux's engineers and advanced data analysis from PSV Academy will be combined to program the robots as accurately as possible and ensure they perform optimally.
Technical soccer expertise
PSV and Sioux Technologies share a passion for innovation and technology. This collaboration highlights the Brainport region's strength as a pioneer in technological development combined with data and sports. The coming years will be marked by joint projects using data analysis, Artificial Intelligence (AI) and robotics to take robot sports to the next level.
Commercial Director of PSV, Frans Janssen, is delighted to welcome Sioux Technologies, an Eindhoven-based, high-tech company, to the PSV family. "This promises to be a special partnership in which we will strengthen the Sioux brand (inter)nationally. As a common thread, we will share technical soccer knowledge to bring Sioux's high-tech innovations to life. We are looking forward to this joint innovative Road to Brazil, where the RoboCup 2025 will take place!"
Joint ambition
"We are proud to partner with PSV in this adventure," said Leon Giesen, CEO of Sioux Technologies. "The RoboCup offers a challenging and inspiring platform to expand and demonstrate our high-tech capabilities. We look forward to working with PSV to lead the soccer team of the future to victory.
RoboCup Eindhoven
Want a sneak peek? Come and watch during the RoboCup 2024 from Wednesday, July 17 to Sunday, July 21. Then the largest soccer robot competition in the world will be held in the Genneper Parken in Eindhoven. PSV and Sioux will kick off their collaboration here with a technology workshop for children and a demonstration of AI for detecting human movements.
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Photo description: PSV and Sioux Technologies are joining forces. Leon Giesen, Xi Luo and Kevin ten Braak on behalf of Sioux and Marcel Brands on behalf of PSV (from left to right). Source: PSV.
